About Us

our beginning, who we are, and the team!

Lucid & Luxe started in 2013 when Leanne, started doing websites for local restaurants and businesses in Wisconsin. In 2018, she moved to St. Paul, MN, and has been growing the business in the Twin Cities. Lucid & Luxe now has grown to a team of 9, which means that you are getting 9 brilliant humans, each with their own expertise, helping you succeed and cheering you in your business journey.

We love keeping and building relationships with our clients. Helping businesses have a successful presence online is so rewarding, but the long-term relationships we build with our clients is the fuel that keeps us growing and giddy.

Many of our current clients are in the Twin Cities area and Wisconsin, as we also partner with Pros4Technology, an IT company in Sheboygan, WI.

We love serving businesses of all different sizes, types and industries but we’ve worked with businesses in beauty, health and wellness, photographers, restaurants, plumbing, non-profits, churches, therapists, and many others.

Inquire about your project to see if we’d be a good fit for you.

Our Values:

Why partner with us?

We can implement anything you want

Our team is diverse in skills and can do anything your company needs for success so you don’t have to look anywhere else.

We are a small team with big hearts

Our team is small and we work from our homes or a co-working space. We love what we do and are a passionate bunch!

You're helping small business owners

Each member of the team also owns their own business, so when you hire us, you’re helping several small business owners.

We're committed to support you long-term

We don’t build you a website and send you on your way. We support you and manage your website long-term.



Leanne Reichhoff

Owner & The Catalyst

Web Designer + Developer | Project Director | Creative Lead Social Media | Website Maintenance + Support


I’m excited that you found us. I am the one you will speak to on our first call and the one who is involved with your project all the way to launch and even the one who cares for and maintains your website.

I am a passionate, all-in human that gets giddy over new partnerships because I love meeting new people and helping business owners grow their companies. I’m also obsessed with solving problems, designing things that actually work, strategy sessions, and inventing ways for you to stand out.

My team of fabulous experts make businesses look better, market more confidently, and grow an audience bigger than ever.

Let’s connect soon!

Meet the Lucid & Luxe Team

These creative and technical geniuses are amazing at what they do for their own businesses—and as a team, we offer everything you need to be successful online so you don’t need to go anywhere else.

Rachel Lahlum

The Organizer

Production Manager
Client Support
Brand Photographer

Tim Liversage


SEO Specialist
Technical Support

Megan Heppner

The Visualizer

Brand Identity
Graphic Design
Brand Strategy

Marie Frederickson

The Communicator

Copy Creation
Brand Voice
Content Strategy

April Rumschlag

The Socializer

Social Media
Content Strategy
Administration Assistant

Sam Groe

The Film Maker

Visual Content Creator
Videography + Drone

Hannah Vold

The Administrator

Account Manager
Client Relations

Kelsey Bergstrom

The Builder

Web Design
Web Development
Client Support Assistant

Get Started With Us

Fill out the project inquiry form

So we understand some specifics about your project and have some information before we chat.

Receive our Information Packet 

We will send you a PDF that has our package pricing, custom service prices, and information about us.

We’ll discuss your project and details

We’ll meet virtually and we’ll answer any questions you may have as well as talk about your project’s needs.

Commit to each other via contract

We’ll draft a proposal for the estimated project cost, have you sign a contract, and ask for a deposit.

Complete a Project Discovery Session

We’ll talk in-depth about your company and how you succeed online, then determine the full scope of your project.

Have a question? We'd love to answer.